Privacy Notice
SonicFront (“SonicFront”, “we”) provides an AI front desk for businesses: an AI receptionist that answers phone calls, books appointments, takes messages and handles text messages, plus a web dashboard where the business reviews that activity. This notice explains what personal information we handle and why.
Two kinds of people we serve
- Our customers: businesses that use SonicFront, and their staff who sign in to the dashboard.
- Their callers: people who phone or text a business that uses SonicFront. For this information we act on behalf of that business, which decides how it is used.
What we collect
- Calls: the caller’s phone number, call time and duration, a written transcript and summary of the conversation, and the outcome (for example, an appointment booked or a message taken). We do not store audio recordings of calls.
- Text messages: phone numbers and the content of texts sent to or from the business’s number.
- Appointments and messages: names, phone numbers, dates and times, and any message a caller asks us to pass on.
- Dashboard users: email address, workspace membership, role, and a log of actions taken (for security).
- Website enquiries: the name, email, phone, business and message you submit in our demo form.
- Usage records: call minutes and message counts per business, used for service limits and billing.
Why we use it
- To answer calls and texts, book and manage appointments, and pass messages to the business.
- To show the business its calls, messages, contacts and statistics in the dashboard.
- To secure the service (sign-in, access control, audit logs, abuse prevention) and to bill for usage.
- To respond to website enquiries.
We do not sell personal information, and we do not use callers’ information for advertising.
Service providers we rely on
| Provider | Purpose |
|---|---|
| Vapi, with Deepgram (speech recognition), Cartesia (voice) and OpenAI (language model) | Running the AI phone conversation |
| Twilio | Phone numbers, calls and text messages |
| Supabase | Database and dashboard sign-in |
| Google Calendar | Booking appointments in the business’s calendar |
| HostArmada | Hosting our website, dashboard and servers |
Some providers process data outside Canada (for example, in the United States). Information processed there may be accessible to authorities under local law.
How long we keep it
We keep call, message and appointment records while the business’s account is active, and delete them on the business’s request or after the account closes, except where we must keep records (for example, billing records) by law. Backups are kept for 14 days.
Security
Access is limited by sign-in and by role, each business can see only its own data, connections are encrypted, and sensitive actions are logged. No method of transmission or storage is completely secure, but we work to protect your information.
Your choices and rights
- Callers can ask the business, or us, to access or correct their information, or to delete it where the law allows.
- Reply STOP to any text from a SonicFront number to stop receiving texts from it.
- You can withdraw consent or make a privacy complaint by contacting us. You may also contact the Office of the Privacy Commissioner of Canada.
Contact
For privacy questions or requests, use the contact form on our website and start your message with “Privacy request”.